Marketing major, no engineering background. I build data products, sales systems and AI agents anyway, by directing Claude Code like a very fast engineering team.
say hi, I made this in Paris
Hi! I'm Annamarie. Marketing at Pitt (summa cum laude), then a master's in Paris, where I graduated valedictorian. Not computer science, but in the last year I've built data products, sales systems and AI agents by directing Claude Code and checking everything it makes.
Today I run go-to-market engineering at BlastPoint. Before that I was at Honeycomb Credit, where I went from intern to Chief of Staff at 27 years old. On the side: Run Relay, TribLIVE and GlobalLeadIn.
panels, classrooms, founder bootcamps, happy hours
On a panel, in a classroom, at a founder bootcamp, or at the AI in Go-to-Market happy hour I co-host in Pittsburgh.
I find the number a buyer can't ignore, build the thing that shows it, and wire up whatever turns their reply into a meeting.
I'm intense, and I love what I do. One variable per experiment, my own numbers checked first, and everything written down so it runs without me.
everything I've built, filed. click one.
every number below is one I can walk you through
The big ones. Live links are public, so click around.
A public ranking of every U.S. utility by customer affordability pressure, built from EIA and Census data. It's the hook for BlastPoint's outbound.
An automated sales coach. It reads every call and the CRM, then sends each rep a weekly digest of deal health and what to do next.
Every inbound lead reaches a rep with an AI research brief and a draft email attached. Underneath, the Context Engine scores target accounts on 80+ outside signals.
A quarterly ranking of Pittsburgh's small businesses by how ready they are for creators. I built and launched it as Relay's second product.
Relay's tourism pitch got 13 replies on 5,973 sends and zero meetings. So I rebuilt it: a new list, a market map, an AI reply agent and custom pitch pages.
As fractional director of business development, I designed nearly every way Relay gets customers and creators, including The Grid, its creator-matching platform.
Sales automation for the Tribune-Review's ad team: Clay, Zapier, lead scoring and automated SEO reports.
A bilingual website and waitlist for a leadership community, in English and Spanish, launched October 1.
See it live ↗
A New York Times-style portfolio for my friend Sarah, a copywriter and editor, built with Claude Code over a week of feedback rounds.
Intern to Chief of Staff. I built the CRM from scratch, rolled out a new loan platform, and scoped HoneycombBot, an AI that drafts offering pages.
One of the first two GTM engineers. Manager in under seven months, now leading three, plus the CTO/CRO's "Above and Beyond" award.
Built the growth engines for a creator marketplace and launched Signal Pittsburgh.
Sales automation, lead scoring and list audits for a regional newspaper's ad team.
Sales Ops Manager, Head of Growth, then Partnerships Director and Chief of Staff at 27 years old.
First in my class in EMLV's MSc in Digital Business & Analytics: machine learning, big data, UX and more.
Marketing and communications for a global chemical business, all of it in French, including its first global onboarding guide.
Marketing intern, then Growth Marketing Coordinator. Built cold outreach automation that brought in five new clients and fielded 300+ inbound leads.
BBA in Marketing, French minor. My team won FOX Sports University's Fall 2019 MLS challenge.
Derivatives and collateral operations summer analyst. Built a template that cut approval timelines in half.
Co-wrote a fitness ebook in college: 500+ copies sold and a Post-Gazette write-up.
Before the job titles: a book, a lot of press, and real clients while I was still in school.
My best friend Molly Hughes and I turned a shared Google Doc of workouts and recipes into a published ebook as Pitt juniors, then added a website, merch and an Instagram community.
My team won Pitt's FOX Sports University challenge with a campaign to grow MLS viewership.
Advised the global retailer on scaling agile: a plan to move 9,000 employees in 90 countries into Scrum and Kanban teams.
Helped a nonprofit that funds scholarships for Honduran children make long-term decisions to cut costs and grow sales.
Ran a usability analysis of wanderlust.com and tested hypotheses about where visitors got confused.
Studied how managers keep employees committed through the sudden shift to remote work in 2020.
2021 me, on my first portfolio: I'm a marketer, digital strategist, data analyst and brand builder who loves fresh ideas and ambitious challenges.
Still true. Now I build the systems too.
go ahead, drag the stickers around
My favorite part of the job: being in a room with people.
Co-hosting Pittsburgh's AI in Go-to-Market happy hours with Miguel Almeida. Two nights in so far.
A free masterclass on financing for independent restaurants, with Chip Klose of Restaurant Strategy.
Spoke for Honeycomb on how different kinds of funding fit different businesses, with New Fare, Black Farmer Fund, LISC and Desert Bloom.
Handed Hieber's Pharmacy a check from 77 local investors to open a second location. Best part of that job.
A sales session, then two years as a bootcamp expert helping founders get unstuck.
Three days at HubSpot's conference during my year on its Customer Advisory Board.
"Nothing Important Happens In The Office." Once a quarter we went out and worked alongside the businesses we served.
Spoke to the Entrepreneurial Finance class about landing an internship in Pittsburgh's startup scene.
In September BlastPoint walked Mudita's Builder Series through how it hit 130% of its demand-gen goals without a BDR. Short version: go-to-market engineers instead. I was one of the first two. A few things from the deck.
Screenshots from Mudita's Builder Series, Sep 24, 2026.
What I actually believe about go-to-market (I break my own rules sometimes too).
I'm targeting [your ICP]. What public data exists about them and their business, and what is one artifact I could build from it that would make me look like a thought leader, position me as a solution, and give me a reason to reach out?
Your energy savings per customer dropped 11% while bills went up 6%.+ the right persona
The VP who owns that number and has to explain it to a board.=
Change one thing, measure it, keep what wins. 60+ experiments, each written up as a playbook.
Under 75 words, one ask, and it stands on its own. If it needs a follow-up to make sense, it wasn't finished.
I give the model the data point and the sentence shape, so every line is personal and every claim is true.
Vendor fields, dashboards and my own plans get checked against the source before anyone acts on them.
Show people the gap to the next tier instead of a score that feels like a verdict, so they have something to go do.
Bots open emails. I count replies, meetings and revenue.
PressurePoint was rough in week one, and that rough version taught me more than a planning doc would have.
20+ shared Claude Code skills, so marketers and sellers can run my systems without waiting on me.
Some things I've published, plus new essays on how I see the work (and the world).
People who've worked with me use words like relentless and unstoppable. I've stopped arguing with them. I'm intense. I also love what I do, and I don't think those two things are separate.
Here's where I am. I run go-to-market engineering at BlastPoint, a customer-intelligence company for utilities, banks and credit unions. I lead a small team that builds the machinery behind our sales motion: the data products that start conversations, the agents that research every new lead, the routines that tell reps what changed this week. I studied marketing. I'm not an engineer. I still ship code every week, because I build with Claude Code and check everything it makes.
That's the part of the world I care most about right now. The distance between having an idea and shipping it has collapsed. A marketer with a clear question and a free afternoon can build something that used to take a team and a quarter. Most people haven't noticed yet. The ones who have are quietly running circles around everyone else.
So I try to work like the gap is already gone. I prototype first and ask questions second. I treat every campaign as an experiment with one variable. I check my own numbers before anyone else has to, and I'd rather report a small true number than a big flattering one. Then I write it all down, because a system that only works when I'm in the room isn't a system.
The intensity comes from caring about the people on the other side of the work: the rep who gets an hour back, the buyer who finally gets an email worth reading, the founder at a bootcamp who leaves with a plan. That's the job. I love it.
I don't have an engineering background. I have a marketing degree from Pitt, a master's in digital business from Paris, and a lifelong habit of asking "could I just build that?" For most of my career the answer was no. In the last year it turned into yes.
At BlastPoint I build data products, sales systems and AI agents by directing Claude Code like a very fast engineering team. PressurePoint ranks 1,199 U.S. utilities on affordability pressure, and it's opened 40+ executive-level meetings. I didn't write it line by line. I wrote what it needed to do, checked every number, and sent it back when it was wrong.
The skills that carry over are ones marketers already have: knowing exactly what you want, noticing when something's off, and writing the steps down so it works the second time. We just never had anyone to hand the spec to.
So I hand it out. I've written 20+ shared Claude Code skills so our marketers and sellers can run the same systems without waiting on me, plus a weekly video on what's new. My honest gap: I still ask an engineer to look before anything touches production data, and I think that's the right call.
I started at Honeycomb Credit as a marketing intern in 2020. By 27 I was Chief of Staff. People ask what the trick was, and the honest answer is that I kept raising my hand for the jobs nobody wanted.
Nobody owned the CRM, so I built it: 50+ HubSpot workflows, dashboards, scoring and attribution. Owners called the old loan application "1,000 pages," so I led the rollout of a real platform, 1,000+ tickets and all. We didn't have a business development team, so I started one with a single intern and grew it to a dozen-plus.
None of that was in my job description. All of it ended up being my job description. Every promotion I got was a title catching up to work I was already doing. The team even gave me a trophy for it: the "Probably Already Doing Your Job For You" award.
What I'd tell anyone starting out: find the messy thing everyone complains about, fix it, and write down how you did it so you can hand it off. That last step is what frees you up to take the next messy thing.
When I talk with founders at bootcamps, the question underneath most of their questions is "what should I be doing right now?" The answer depends on which stage they're in, and a lot of people are doing the work of the wrong one.
Zero to one is about proof. Build the rough version, put it in front of buyers, and see who replies. PressurePoint was rough in week one, and that rough version taught me more than a planning doc would have. You don't need process yet. You need a signal.
One to a hundred is about systems. At Honeycomb I ran a 25-person revenue team: six staff, eight contractors and eleven interns. At that size nothing scales unless it's written down, measured, and owned by someone who isn't you. The habits that won the first customers, like doing everything yourself and doing it fast, start to slow everyone down.
The hard part is noticing the switch. My rule now is one question every quarter: are we still proving it, or are we scaling it? Whichever answer I give, I try to make sure the team's calendar matches it.
I'd love to come talk to your people! I speak, teach and mentor on AI and go-to-market. Past rooms: Food Funded, Duquesne, AscenderPGH, Restaurant Strategy and PGH GTM LAB.
Keynotes, panels and firesides on AI in go-to-market: public data, Claude Code, and outreach nobody else is sending.
Workshops and guest lectures where people leave having built something real with AI, even if they've never written code.
Office hours and bootcamps for founders and GTM teams building their first AI system or finding first customers.
Who to sell to first, the first offer worth saying out loud, and the number that makes a stranger reply.
From: PressurePoint's first-week prototype · Signal Pittsburgh · Run RelayThe CRM, outbound, routing, attribution and first hires, in the order that actually matters.
From: Honeycomb's first business development team, one intern to a dozen-plus · BlastPoint's GTM engineering functionExperiments with one variable, playbooks people open, and AI that takes the busywork.
From: 60+ growth experiments at Honeycomb · Relay's growth engines · an inbound engine at 120+ qualified leads a monthHow a marketer leads technical work: hiring, OKRs, tickets an AI agent can finish, and tools for everyone.
From: managing BlastPoint's GTM engineers · leading a 25-person revenue teamI didn't pay them. Promise.
"No matter how many dead ends a project hit, she would regroup and throw herself fully into the next path forward."
"That kind of tenacity is rare, and it was a daily source of inspiration to everyone around her."
Evan Schell · managed me at Honeycomb Credit
unstoppableJ.T. Dubosky, Honeycomb
a godsendChelsea Pepper, Honeycomb
a breath of fresh air and a ray of sunshineAurélie Chenet, Arkema
the master of workflows and czar of leadsSophia Fang, Honeycomb
the absolute bestEvan Schell, Honeycomb
relentlessJ.T. Dubosky, Honeycomb
wise beyond her yearsChelsea Pepper, Honeycomb
a leader, a builder, and a force multiplierJ.T. Dubosky, Honeycomb
an excellent full-stack marketerSophia Fang, Honeycomb
vibrant, creativeSebastian John CJ, EMLV
one of the most exceptional professionals I have encounteredEvan Schell, Honeycomb
a person you can trust for any type of work assignmentJunior Ntsika Nkaya
one of the best people to have as a partnerJosé Debernardi, EMLV
patient, positive, meticulous, and professionalChelsea Pepper, Honeycomb
Above and Beyond & Even Beyond ThatBlastPoint CTO/CRO's award
One of the most exceptional professionals I have encountered in my career.
"Annamarie is the absolute best, and any organization lucky enough to bring her on board will figure that out very quickly."
I had the privilege of managing Annamarie for several years at Honeycomb Credit, and for about a year as a mentor before that, and I can say without hesitation that she is one of the most exceptional professionals I have encountered in my career.
What strikes you immediately about Annamarie is her work ethic. She approaches every challenge with ingenuity and an unbreakable spirit. No matter how many dead ends a project hit, she would regroup and throw herself fully into the next path forward. That kind of tenacity is rare, and it was a daily source of inspiration to everyone around her.
Over the course of our time together, we navigated breakthroughs and setbacks alike. Through every high and low, Annamarie showed up with the same level of dedication and creativity. She was not just a high performer; she was the kind of colleague who makes the hard things feel worthwhile. The experience at Honeycomb would have been a fundamentally different one for me had I not had the opportunity to work alongside her.
Annamarie is the absolute best, and any organization lucky enough to bring her on board will figure that out very quickly.
I recommend her without reservation.
Managed Annamarie directly · July 2026 · LinkedIn
The first year I worked with Annamarie, she helped me develop better processes, implement new technology, and ultimately grow my sales by 300%.
Annamarie is unstoppable.
If you look up the word 'relentless' in the dictionary, underneath it you'll find a picture of her at her desk, completely dialed in, headphones on, and moving a dozen critical initiatives forward at once.
The first year I worked with Annamarie, she helped me develop better processes, implement new technology, and ultimately grow my sales by 300%. You can read that again, I couldn't believe it either.
She is impactful. I'd be hard-pressed to find a part of the company she didn't improve. She transformed our go-to-market organization by building tools and systems that made our account executives more effective, teaching us how to create smarter workflows, and showing us how to truly leverage our CRM and data, not just collect it, but use it to make better decisions.
She was also the first person to introduce practical, useful generative AI into our company, helping push our team into the future before most of us even realized what was possible.
Her leadership extends far beyond systems and strategy. She hired, trained, and scaled our SDR function from a single intern into a team of more than a dozen. She created opportunities, nurtured talent, and elevated the people around her. She supported marketing, customer success, investor relations, and even social media in the early days, always willing to jump in wherever she was needed.
That's what makes Annamarie so rare: she can think strategically at a high level while also getting in the trenches and solving the difficult, messy problems that come with building and growing a business.
She's honest enough to call out bad ideas, confident enough to champion good ones, and driven enough to constantly outperform the version of herself from yesterday.
Annamarie is a leader, a builder, and a force multiplier. Any team would be lucky to have her.
A breath of fresh air and a ray of sunshine!
A breath of fresh air and a ray of sunshine! These are words that come to mind when I think of Annamarie Galante. I am thrilled to write a top recommendation for Annamarie, who reported to me during her time at Arkema in Paris. Annamarie managed several projects, in the domains of internal communications, sales enablement, and overall communication strategy for the business. She applies great rigor to every project, exceeding expectations. Interpersonally, Annamarie was a delight to work with, she gained the respect of her French colleagues in the French-speaking workplace. Annamarie's communications insight, her ability to propose solutions and adaptability, willingness-to-learn, and energy would be a wonderful addition to any team; and I am sad to see her go back to the US!
Let me introduce you to Annamarie, the master of workflows and czar of leads.
Let me introduce you to Annamarie, the master of workflows and czar of leads: I had the pleasure of working with Annamarie for a year at Honeycomb and saw her flourish from Marketing Intern to Growth Marketing Coordinator. With her effervescent enthusiasm, knack for storytelling, and can-do attitude, Annamarie is an excellent full-stack marketer. At Honeycomb, Annamarie took charge of projects ranging across email, social media, blog-writing, sales enablement, and marketing automation, and made each and every one of them her own. Long story short, any team would benefit from a little of Annamarie's magic!
Annamarie is a godsend.
Annamarie is a godsend. She is patient, positive, meticulous, and professional. She has great ideas but is also a great listener. She is wise beyond her years, and will literally do anything she puts her mind to.
Her ability to organize, and her time-management skills are unmatched.
Having worked with Annamarie on many projects, I have been impressed with her leadership skills, her ability to organize, and her time-management skills are unmatched. She is a motivated person, eager to do the right thing, but above all, a person you can trust for any type of work assignment I recommend Annamarie!
Ayant travaillé avec Annamarie sur de nombreux projets, j'ai été impressionné par son sens du leadership, sa capacité à organiser et à planifier son temps de travail. C'est une personne motivée, soucieuse de bien faire mais surtout une personne de confiance sur qui on peut compter. Je vous recommande Annamarie!
Annamarie is one of the best people to have as a partner.
We've worked together on several projects and Annamarie is one of the best people to have as a partner, she is creative, smart, has excellent communication skills, and is willing to help when you need it. Annamarie is very applied and aims for high-quality work. Her attention to detail and creative solutions set her appart from the rest. Annamarie would be an asset to any company.
She is vibrant, creative and has a collaborative personality.
I am happy to write this recommendation for Annamarie, who has been an excellent team player in various academic projects. While working with her in various projects I admired her hard work, creativity and people skills. She is vibrant, creative and has a collaborative personality. Her grasp of digital marketing and growth marketing concepts are invaluable assets to any team or company.
Annamarie has the ability to do amazing things! I'll be watching her take center stage in the years to come.
Annamarie has the ability to do amazing things! I'll be watching her take center stage in the years to come. Fly those wings!
Got a messy go-to-market problem or a room that needs a speaker? Email me. I love this stuff.